Our latest campaign work for our friends at Burn Boot Camp in collaboration with music producer Marshmello. The second of four spots to roll out under Burn’s 2026 Proud campaign, which involves a year-long storytelling series through four Marshmello tracks that represent the emotional stages of change: Rescue - Strength - Consistency - Belief.

This a high-tempo, music-driven spot built around physical movement & impact. Every transition is driven by physical motion, allowing the spot to feel like one continuous push rather than a string of exercises with practical in-camera transitions enhanced in the edit.

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