Post Malone "No Acceptance Required"

blu

wheelhouse travels across the country with post malone

As part of its “No Acceptance Required” campaign, our client blu sponsored pop megastar Post Malone’s 2018 U.S. summer tour.

 

blu engaged Wheelhouse to take our cameras across the country with Post Malone during his summer 2018, sold out “Beerbongs & Bentley’s” Tour. We were given full-access to capture the singer in intimate, behind-the-scenes footage and had nothing but fun times with the 22-year old rockstar. Wheelhouse edited that footage into multiple pieces for various platforms that was deployed by blu’s social media team and shared by Post with his 20M followers.

 

“No Acceptance Required” quickly became our most viewed work-to-date, with 5.5M views.

Pre-Production and Content Strategy

 

Process

●    Content Strategy

●    Logistics and planning

●    Equipment procurement

●    Crewing

Commercial Production

●    One day of filming on location in Los Angeles at a residential home.

●    Director of Photography/Producer

●    Approximately 35 crew members

●    Camera department

       ○    Two camera operators

       ○    1st and 2nd Assistant Camera

●    Camera package

       ○    Canon C300 Cinema Cameras

       ○    Angenieux EZ Zoom lenses

●    Ronford Baker Slider

●    Video Village Playback

 

●    Lighting department

       ○    Gaff/Grip/Electric

●    Audio

       ○    Lav (wireless)

       ○    Boom

●    Production Design

●    Hair/Makeup

●    Wardrobe

●    Transportation

       ○    Crew

       ○    Talent

●    Permitting

 

Scope Of Work

An Original Wheelhouse Production

  • CONTENT STRATEGY
  • PRODUCTION
  • POST PRODUCTION
  • PHOTOGRAPHY

Pre-Production and Content Strategy

Commercial Production

Post-Production

Credits

Client
blu

Content Studio
Wheelhouse

Director
Chris Waltman

Producer
Adam Colborne

Director of Photography
Cody Judson

Camera Operators
Brooks Quinn
Jack Miller

Editor
Chris Waltman

Asst. Editors
Eric Schlenker

Photography
Jon Berkon

Sound
Josh Duncan

Music
Ross Pirelli

Making Of

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